Swiftynomics: How Women Mastermind and Redefine our Economy

By Shelley Irwin

Published December 23, 2025 at 10:41 AM EST

Economist Misty Heggeness talks about her new book.

Swiftynomics: How Women Mastermind and Redefine our Economy, written by renowned economist Misty Heggeness, explores how the successes of trailblazing women like Taylor Swift reveal patterns transforming today's marketplace.

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Shelley Irwin

Shelley Irwin is the host and producer for The Shelley Irwin Show, a news magazine talk-show format on the local NPR affiliate Monday through Friday. The show, broadcast at 9 a.m., features a wide variety of local and national news makers, plus special features.

See stories by Shelley Irwin