The Michigan Department of Transportation is unveiling its first new Pure Michigan Byway at an event along a scenic route in the Upper Peninsula.
An event takes place Friday in Cedarville to mark the designation for Michigan highway 134.
The new M-134 North Huron Byway is located in Chippewa and Mackinac counties, following Lake Huron's north shore in the southeastern corner of the Upper Peninsula.
MDOT says it's the first new highway to be designated a Pure Michigan Byway under the state's rebranded byway program.
A new sign design to showcase the designation also is being unveiled.
The rebranding builds off the state's "Pure Michigan" tourism campaign.
Last year, Gov. Rick Snyder signed a bill to designate roads previously known as "Michigan Heritage Routes" as "Pure Michigan Byways."